Quality is Important - Overview of the 3 Main Branded Jewellery Companies

Factor	Titan	Gitanjali Gems	Shree Ganesh Jewellery House
Revenues - All Businesses	Rs 65.7 bn	Rs 51.2 bn	Rs 52.4 bn
Revenues - Jewellery Business	Rs 50.5 bn	Rs 51.2 bn	Rs 52.4 bn
Diversification - Jewellery % Total Revenues	77%	100%	100%
Number of Brands	3	7	8
Raw Materials	Gold - 85% of Raw Mat'l Costs	Diamonds, Semi and fully precious stones - 89%	Gold - 85% of Raw Mat'l Costs
Debtor Days	6	140	59
Potential of other businesses	High - Accessories, Watches, Time Wear, Eye Wear	Medium - Lifestyle retailing	None

All numbers are as of March 31, 2011source:equitymaster