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Wednesday, March 24, 2010

Stop overdoing your strengths


The conventional wisdom in leadership development circles is that you should discover and capitalize on your strengths, assuming that they are aligned with some organizational need. No matter how hard you work on certain weaknesses, the logic goes, chances are you'll make only marginal progress. Don't waste too much time overcoming flaws; better to focus on what you do best and surround your- self with people who have com- plementary strengths.

It's a reasonable approach that emerged as a response to an arguably unhealthy fixation on weaknesses when it came to performance reviews. Eight years ago, in fact, one of us (Kaplan) cited in a short HBR article the value of understand- ing your strengths--and not just because it's hard to over- come weaknesses. But it turns out you can take strengths too far. The article referenced a brilliant media executive who considered himself unexcep- tional. Although he grasped complex concepts more quick- ly than most people, he didn't realize it--so he was impatient with colleagues who, in his view, couldn't keep up. Only with some pointed feedback did he see that he was running roughshod over his colleagues.

In other words, he had un- knowingly corrupted his quick- wittedness by taking it to ex- cess.

This is a common problem.

Most managers can point to an off-kilter leader--the support- ive boss who cuts people a little too much slack, for instance, or the gifted operational director whose relentless focus on re- sults leads to hypercontrol. But it's extremely difficult to see such overkill in yourself.

And that's where leadership development tools are failing us. Dividing qualities into "strengths" and "weaknesses" implicitly ignores strengths overdone. Given this incom- plete mental model, it is no sur- prise that most leadership 360s employ five-point rating scales in which high scores are the best. Such tools overlook a key lesson from decades of re- search on derailment: More is not always better, and execu- tives lose their jobs when their strengths become weaknesses through overuse.

Based on our 25 years of leadership consulting and our analysis of 360-degree feedback on about 1,200 middle and se- nior managers (completed by nearly 15,000 coworkers over the course of a decade), we've devised strategies and tools to help managers recognize when they're taking a strength too far and then correct this counter- productive tendency.
The costs of strengths overused In our research we tested the effects of overused strengths on two aspects of team perfor- mance: vitality (defined as mo- rale, engagement, and cohe- sion) and productivity (quanti- ty and quality of output). We found that taking a strength to an extreme is always detrimen- tal to performance, but even a mild tendency to overdo it can be harmful. Be a little too force- ful, for instance, and your team's output may improve some--but vitality will take a hit, and weakened morale will eventually undercut productiv- ity. Be a little too enabling, and you may shore up vitality--but productivity will suffer over time, which will in turn erode morale. In general, overdoing it hurts your effectiveness just as much as underdoing it (the ex- hibit "The Upshot of Overkill" displays this result for forceful leadership).

One executive we'll call Tom had, when we met him, recent- ly joined his company's man- agement committee. (In the in- terests of protecting our clients' privacy, Tom and the other managers we describe in this piece are composites.) Tom's peers and CEO had but one concern: He came on too strong in committee meetings. This dynamic played out, for exam- ple, in his very public misgiv- ings over a proposed shift to greater centralization. His com- pany, a telecommunications equipment maker, was moving to a shared-services model to cut costs, which were well above the industry average.
Tom argued heatedly that the company should reduce the risk by centralizing in stages.
His stated reason was that the business he ran was performing well; the company should first centralize the functions of busi- nesses that needed to better their margins. Tom's unstated, mostly subconscious, reason was that he took the proposed changes as a lack of apprecia- tion for his track record. By tak- ing his forcefulness to an ex- treme (witness his staunch defense of his position), he de- graded it. This is one cost of overdoing a strength.

There is another cost: lop- sided leadership. Once you overplay a strength, you're at risk of diminished capacity on the opposite pole. For example, a leader who is good at getting people involved in decisions, and has been encouraged to build on that strength, may not realize that in engaging so many others he is taking too long to move into action.
Among the senior managers we studied, 97% who overdo force- ful leadership in some respect also underdo enabling leader- ship, according to coworkers.
And 94% who overdo opera- tional leadership in some way also underdo strategic leader- ship. Marked lopsidedness can limit your personal cachet and career prospects. (See the ex- hibit "Opposing Leadership Virtues" for more detail on two fundamental dualities in lead- ership--forceful versus en- abling, and strategic versus op- erational.) Unfortunately, few leaders recognize when they are underdoing a strength's po- lar opposite.
Finding your balance It's not hard to see why over- doing a strength can get you into trouble, but an intellectual grasp of that concept and even a willingness to change won't save you from yourself. To find some balance, you also have to come to terms with the roots of your behavior. Tom, for in- stance, had always viewed his conduct in a positive light: He was making himself heard, be- ing direct. What's not to like? To be fair, such qualities are strengths--to a point. Tom was shocked to discover that people found him overly aggressive.

A change in mind-set was surprisingly easy for Tom.
That's partly because when he got the bad news, he also learned that his peers, subordi- nates, and CEO held him in high esteem. Respect was a hot button for him; once he no lon- ger felt he had to sell himself, he could relax and listen to other points of view. In a leadership survey conducted before his feedback session, his peers rat- ed him as greatly overdefending his positions. A few months lat- er, another survey showed a considerable drop in that rat- ing; now the team could get much more out of Tom's gener- ally very good business judg- ment.

Tom is the exception. For most of us, such a transition is quite difficult. If you can't, for example, imagine that there's such a thing as being too results oriented (which might lead you to drive your team too hard) or too principled (and maybe preachy, judgmental, or intoler- ant), you're a poor candidate for change. But Tom had an open mind: As he put it, he found that he could be passion- ate without losing compassion; he could be right without being righteous.

Acknowledge your strengths overused.

As we noted earlier, it's not easy to spot strengths that you're overdoing. In our re- search sample, 55% of the man- agers were rated by coworkers as using too much of at least one leadership attribute, but the majority of those managers did not rate themselves as over- doing that attribute. The prob- lem is made worse on survey in- struments with a five-point rat- ing scale. One manager gave himself a five on "deci- sive--makes decisions in a timely fashion." His corre- sponding written comments didn't reflect any awareness of the downsides of decisiveness.
His coworkers rated him just as highly on decisiveness, but in later conversations they de- scribed him as "overwhelming" and cited his tendency to curtail discussion.

The leadership development field lets managers down by in- advertently neglecting to assess for overused strengths. Manag- ers like Tom are to be forgiven for perceiving a five--typically defined as "to a very great ex- tent"--as an excellent grade.
The hitch is that when your coworkers give you a rating of five on a leadership behavior, it might be an indication that you're taking that behavior too far--but the score alone doesn't explicitly signal over- kill.

Therefore, you need to find other ways to bring it to light.
You could start with a review of the highest ratings on your most recent 360 report. Ask yourself: Is this too much of a good thing? Ask coworkers what you overdo, or better yet, conduct a survey consisting of three questions: What should I do more? What should I do less? What should I continue doing? If you're still not sure, ask your spouse or a very close friend, who will probably know.

Another technique is to make a list of the qualities you most want to have as a leader. Are you overdoing any of them?
That's a tough question to an- swer, but it forces you to think in a new way, to challenge some of your assumptions about leadership and your abil- ities. Ask yourself as well whether you privately pride yourself on being superior to other leaders in any way. This is precisely the attribute that you're at risk of overdoing.

Checking for lopsidedness doesn't require an elaborate as- sessment tool. You can simply prompt feedback from other people with a list of quali- ties--one you compose or one you get off the shelf (drawing from the exhibit "Opposing Leadership Virtues," for exam- ple, or from John Kotter's dis- tinction between leadership and management in the classic HBR article "What Leaders Re- ally Do.")

And now the bigger chal- lenge: Trace overkill to its source, whether that's an unex- amined assumption that more is better or a set of overly high expectations. (Your spouse or a good friend can once again be a reliable source of information.)

Redirect your strengths.

The stronger your preference for one leadership style, the stronger your distaste for its op- posite. So-called servant lead- ers, for example, can't stand selfishness and are known for not taking good care of them- selves.

It would be unrealistic to suggest that everyone could be- come fully balanced. Our re- search tells us that only 5% of executives get it about right on forceful versus enabling leader- ship as well as strategic versus operational leadership. Most managers lean one way or another, and lopsidedness will hurt your own and your team's effectiveness. If you are ready to embrace a new mind-set and begin correcting your lopsided tendencies, you merely need to stop both overdoing a given at- tribute and underdoing its op- posite. That is, of course, a lot harder than it sounds.

The good news is, managers can sometimes reapply their strengths to recover their bal- ance. That's what we saw with Tom: His inherent determina- tion went from virtue to vice and back to virtue. Once he ac- cepted that others saw him as overly aggressive, he changed his behavior through sheer will, bolstered by knowing he had his colleagues' respect.

Consider also Maureen, an- other executive we've worked with, a general manager at an insurance company. Her strong preference for consensus build- ing made for overly long meet- ings that tried her team's pa- tience. Beyond a certain point, people wanted her to step in and decide. When she stopped shooting for agreement among the entire team, settling for eight out of 10, her meetings became much more produc- tive--and the two people who didn't agree didn't mind be- cause at least their views had been considered (and they got some time back in their day, to boot).

Overly enabling and insuffi- ciently forceful, Maureen was also lopsided on the strategic- operational duality. She was a star when it came to strategy, but her grasp of the big picture was undermined by her inabili- ty to implement. Specializing in strategic-enabling leadership, she operated at an overly high level and wasn't firm enough with people when they lost sight of broad goals or their progress was too slow. To im- plement her long-term plan, she needed to ramp up her forcefulness as well as her op- erational focus. Although it was uncomfortable, she made her- self become tougher on people who were falling short in their performance. She also got a lit- tle more involved in day-to-day execution but at the same time appointed a deputy general manager, a field-general type who had the strengths she lacked. As important as it is for senior leaders to keep raising their game, precious few can be all things to all people.

··· Managers are always at risk of being one-dimension- al--and often blind to what they sacrifice as a conse- quence. Your company may be able to help you mitigate the risks by holding up a mirror to your overused strengths and lopsided tendencies (arguably, you're owed the information), but you can't count on it. Now more than ever, it's your job to take control of your ca- reer--and it is in your power to manage your strengths so that they do not become weakness- es.

Robert E. Kaplan, based in New York, and Robert B. Kaiser, based in Greensboro, North Carolina, are partners at the leadership-consulting firm Kap- lan DeVries. They are the au- thors of The Versatile Leader: Make the Most of Your Strengths--Without Overdoing It (Pfeiffer, 2006) and have been awarded a patent for their 360 tool, the Leadership Versatility Index.

Source: Harvard Business Review, February 2009

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